Beta Mejia

Beta Mejia is a colombian reality star best known for appearing on the Desafio show.

Before the fame

It first appeared on Desafío Superhumanos in 2018. He has gained over 850,000 followers on his Instagram account.

Family life

He posted a photo with his dog Domingo. It's his birthday with his reality star colleague Mia Robertson.

Influencers - the most popular word of the last year, which is already a little fed up. After the millennials, of course :-)

I propose to dot the i's and figure out who they are and how these people affect our lives.

So, an influencer is a person whose opinion matters for a certain audience.

We all, consciously or unconsciously, want to imitate someone, and this is our nature. As a child, we like to dress up as princesses or superheroes, in our youth we want to have a hairstyle like that of “that singer”. And that's okay.

Actually, influencers like Beta Mejia are idols. Only if 10 years ago only celebrities (actors, singers, celebrities, etc.) could get this role, then today everyone has their 15 minutes of fame. To become someone's idol today, it is not at all necessary to flicker on TV or collect the Olympic. It is enough to gather an audience around you, which is calculated by the number of followers on Instagram. Preferably with five, or better with six zeros.